Packaging influences marketing of products across the different industrial spectrum. For pharmaceutical products, the packaging is not just a marketing factor but also a securing component. While the outlook of your pharma goods like medicine or drugs or herbal supplements matter, protecting it from environmental factor becomes highly essential too. This is why over the […]
Packaging a Product is what creates an impression on your consumers and helps them relate to your brand. It is like a bridge between what your consumers and the likelihood of buying what they seek. Therefore, packaging a specific product must stand-out in front of your consumers’ requirements. Branding a product has more to do […]
When a customer wants to buy a product, packaging is the first thing that is noticed by the customer. The next step might involve comparing competitor products to evaluate them before buying. At this stage, packaging is what creates a marketing impact because it acts as the source to provide your brand information. If strong […]
In the pharmaceutical industry, it is very important to ensure that medicines are transported safely. It is important to pay a lot of attention to the quality of the pharmaceutical packaging because the pharma products and medicines must maintain its quality until it reaches the patients. Before you choose the pharmaceutical carton packaging in India […]
The Coronavirus pandemic or the COVID-19 situation as it’s popularly known has within months of its origin escalated beyond the point of control in many countries. India too is struggling to manage its spread. Though the entire country is currently under lockdown, and rightly so, a piece of favorable news is that utilities, goods, food […]
Just like every other industry across the world, the packaging industry has been facing challenges due to the Novel Coronavirus COVID-19 pandemic over the past few weeks. The lockdown has brought the entire industry to a halt and every effort is made to keep the supply of essentials to the population. However, the supply of essentials would […]
Carton packaging has been the key element of packaging business for many years now, particularly in the pharmaceutical industry where it is impossible to store and sell medicines without good pharma cartons. Let’s have a look at the benefits of carton packaging in Pharmaceutical Industry and how pharmaceutical packaging preserves the integrity of your pharmaceutical product: Did you […]
Thinking of packaging, people often tend to think about its role as recognizing and attracting attention towards the product displayed. The packaging is one of the most important P’s of marketing and demands special attention. It plays a vital role in the marketing and sales of a product or service. Explore it through the Packaging Manufacturers […]
The cosmetic industry is flourishing like never before! Every year you see so many cosmetic products making their way to the retail market. You may feel that it is the ingredients and the feel good factor associated with these cosmetics that attract people to these brands, but it’s not just that. Packaging too plays a […]
Appearance matters, especially in packaging design. While cosmetic packaging should have a feel good factor to it, food packaging should look inviting and lip-smacking. A good pharma packaging is something that is clear and effective. With rise in direct-to-consumer marketing, consumers are increasingly introduced to more and more over-the-counter pharmaceutical drugs. Let’s have a look at the […]
